Junior Acheivement

100 Years. 100% Ready.

Even the most successful high school students aren't fully prepared for the challenges of the real world. For its centennial, Junior Achievement launched a campaign to raise awareness and gain volunteers to help get the youth of America 100% ready for what comes next.

TV

A series of three 15 second spots tell the stories of students in high school, middle school and elementary school and how they need your help to be 100% ready.

Runner :15

Dance :15

Tech :15

Radio

Print and digital

Stills from the shoot were used to turn the 3 vignettes into print and digital ads.